The exploitation of whales, where most people play for free, but a few spend a bucketload of money A recent comment on Twitter from Jurie Horneman has helped me understand the fundamental challenges in free-to-play games, why so many people think it is unethical, and how to reconcile making money in free-to-play with making high-quality, entertaining games. Instead, we’ll show you how to see exactly how much money you’ve spent on Steam—down to … Most American parents think their teens spend too much time playing video games, but many of them also believe this is typical adolescent behavior, a U.S. study suggests. People waste their money all the time - videogames or no. Ultimately there's a strong philosophical argument that if someone who won't miss $150,000 wants to spend it on a mobile game, that's no better or worse than spending it on a yacht or a painting or any other expensive and unnecessary item. Not that anyone is asking but doing some quick mental math here and the most likely way to spend $150K in Transformers: Earth Wars is on timers & resources and not gacha. The 59-year-old owner of an appliance store has spent … This is a problem, not because there's an intrinsic issue with people spending a lot of money on a game they love, but because it feels like there is a pretty basic issue with that expenditure coming due to a monetisation system that harshly punishes bad luck and lack of impulse control. Me personally, well I don't spend as much now, but I estimate that it's still about $600 a year. They are the big spenders in both P2P and F2P games (the % of revenue from whales is relatively the same, regardless of business model). This tallies with the typical engagement players have with mobile F2P games, in short, intense daily sessions. However, in many cases whales are anything but; they may not even know that they are whales! Few words in the video games industry are as cynical as "whale," taken from a Las Vegas term for a high stakes gambler. 5th Planet Games, a developer of social games for both casual and hardcore audiences, starts classifying its players as whales when they spend $100 or more a month. This statistic does not take into consideration the amount of revenue generated by computer… How to find and manage high speding players is the holy grail of F2P monetization, and to do this, you need to understand their spending behavior. Oh. 1% of users make up 29% of revenue on mobile (source: gi.biz , October 2014) At Zynga, the top 20% spending users spend on average over $1,100 per year (just over $90 per month) according to Gigaom . I think on average, I may spend $300-$400 per year on games, it's hard to say exactly. "We classify mobile whales as the top 5% of mobile spenders," Jesse Divnich, of video game research firm EEDAR, tells me. If you liked this article, you should read Why your F2P game should inspire multiple payments. I have personally spoken to a game publisher who had a whale on her platform that had cumulatively spent over $1 million … When whales go bad, it ends up eating into funds that the player doesn’t really have to play mobile games with. How much time do kids spend gaming? Its just sickening…. Third-party tools like SteamDB will “estimate” the value of your Steam account based on how much the games you own are currently being sold for. Last month, Supercell announced that it's two games, Clash of Clans and farming game Hay Day, bring in over $500,000 daily. For clarity, I don't think Space Ape did anything actually wrong in this instance. Just a heads up that this only applies to your current region and may not reflect money spent outside your current shard. Of course, you can play free-to-play games without spending money, but the problem is that the games are engineered from the get-go to focus you on goals that strongly encourage optional purchases. You can’t play without a console or PC, and that 5-year-old smartphone won’t do a very good job of running the newest mobile releases. In this post, we'll help you balance out the games you play and budget to figure out how much you should spend on a gaming PC build. Every crowd is different, but wed like to know how the XAYA community spends on games. How Whales Are Born. But how much can a game make? The fast and furious whale can easily end the first session spending over $500, while slow whales take their time. The table below looks at a number of key statistics broken down by lifetime spend: Overall, 5% of spenders (i.e. whales are, on average, purchasing modest bundles. Whales drove game development, and are still important. People spend so much money on handbags, on golf clubs, on all kinds of other forms of entertainment, but gambling is very clearly defined as games where there is a stake, a chance, and a win or loss." This totals to $5.9bn in mobile revenues, an increase of 51% compared to last year. 1. These headline figures are probably meant to drive home the popularity of the game or the dedication of its fans, but inevitably, the conversation sparked has been quite a different one -- leading straight back to the increasing criticism and scrutiny of game monetisation practices which has gone far beyond consumer disquiet and is being actively taken up by governments around the world. Those who keep the gaming companies alive are somehow ruining the industry? The proof of this is in their spending patterns. Between April and May of 2018, I spent over $1,000 on loot boxes in Fate/Grand Order, a gacha game based on the Fate/Stay Night franchise. We wanted to find out why he chooses to spend so much money in video games, whether he feels exploited by game makers and, of course, whether he considers loot boxes gambling. Slow whales are much slower in their spending habits, at first they’ll spend only a … It would also be intellectually dishonest to ignore the fact that mobile game monetisation is inherently a process of creating wholly artificial scarcity of items whose necessity, creation and consumption the developer alone can control. ". We’re not using those tools here. The Wednesday Inbox starts sharing Super Mario Maker 2 level codes, as one reader offers a Gunlord-X Switch review. 8 On average, children aged 8 to 18 years spent 49 minutes per day on video games (console or handheld) and 19 minutes on computer games. Simple question, how much do you spend, on average each month? While some whales are very good with their money and simply have a lot of it to spend on their hobbies, others do it because they’re hooked on the idea of getting a rare item that they desperately want. One of the common misconceptions about whale-like spenders is that they are indiscriminate spenders who can afford anything offered to them. How Much Do We Spend On Gaming Hardware If we’re going to consider how much money the average gamer spends on video games per year, we might as well take into consideration hardware purchases. The practical questions of monetisation design, compulsion and player psychology, however, make things more complex. Looking at this a different way, over half (54%) of whales have never made an individual transaction worth more than $50. That's depressing. Focus on building better long term engagement and a creating rewarding experience for all spenders as an effective strategy to maximize the potential of whales. You could, after all, choose to remortgage your house and spend every damned penny of a loan you can ill-afford on buying any number of daft things; if you spent it all on chocolate, I don't think anyone would blame Cadburys for your foolishness. I recently posted on Twitter asking people to share how much they'd spent in-game as I thought cashing out $471 was already a ridiculous figure but I found the results were mind-boggling. All told, the car manufacturers spend nearly $1 billion buying ads for NFL games, which is a significant portion of the total annual marketing spend by car makers in the United States. Third-party tools like SteamDB will “estimate” the value of your Steam account based on how much the games you own are currently being sold for. The game needs to be unique in some way. I’m simply curious as to how much money a whale spends on the game. That's a lot of power over how much compulsion a player feels and it does, I think, introduce a slightly different moral argument to the question of whether the game operator has a responsibility to ensure they're not doing financial harm to their players. In free-to-play games, 2 percent of players typically generate around 50 percent of revenue, according to consultancy Yokozuna Data. In their 2019 report, the State of Online Gaming the Limelight Network showed that the world is gaming a lot more than it did last year. Then there are others who spent even more than me … […] Then I became one of the whales. How much do whales spend on the game? I've also sometimes heard gamers that spend lower amounts of money as "dolphins". These people are ill. @Shane Sweeney: How do you know those who spend $150k have a problem? 995 Market St, San Francisco, CA 94103, USA. I mean this in terms of the game's own monetisation design; the very fact that it's possible to spend so much in many mobile games raises some questions about how the game itself is designed and where its financial chokepoints lie. Instead, we’ll show you how to see exactly how much money you’ve spent on Steam—down to the cent—without any third-party tools. © 2020 deltaDNA | A Unity Technologies Company | All Rights Reserved. How much money do you spend on your games? Pretty much two-thirds of that goes to WoW subs and expansions, and the rest goes to buying last year's high quality games for $5-$20 a piece because this year's great titles are $60, and I don't value even most modern day high quality games at $60 (Skyrim for $59.99 when it came out? "People spending a few thousand dollars on a mobile game are assumed to have been fooled into wasting their money". These problems may indeed be caused by too much time playing video games, but the jury is still out on how many hours of video games is too much. In the best F2P games, these whales can spend $1,000s, but even modest F2P games will likely have players spending well over $100. Again, there's a kind of prejudice at work here which it's long past time for us to move beyond. But Lee's and Panda's four-figure expenditures are dwarfed by whales in even more lucrative games. $900. My issue is those that spend $150k have a problem and can’t stop. How much do you spend on games each year? Tracking one million high spenders who have spent more than $100 in mobile free-to-play games since July 2015, deltaDNA found that whales aren’t dropping a hundred dollars at a time. My take is that "a solid, well-made game", should be possible to play and have fun doing it, without having to spend 150k or any money at all. Let's replace that with the word "risk" shall we? "I'd really want to be convinced that there's a justification for a player dropping $150,000 on in-game items". For this reason, the typical transaction size does not grow radically from $100 to $1000 in lifetime spend. The top 1 percent of people spending money on in-app purchases in mobile and web games account for around 33 percent of total spending, according to a new report. $700. You'd think, given the inevitable backlash reaction, that we would have long since moved past the point where mobile game operators try to brag about how much money their biggest "whales" have spent. PC Builds. These statistics reveal much about the mindset of whales: they do not set out to spend $100s in-game, but spend modest amounts over time that can add up to significant sums. Gacha would get you into the tens of thousands of dollars but you'd literally need to go ham on consumables (replenishing energy to attack again and again and again) to get to $150K. Start10 The first Windows 10 Start menu alternative. For PlayStation 4 on the PlayStation 4, a GameFAQs message board topic titled "How much do you spend on games? Last edit by Eddie In on 21st October 2019 7:22pm, Immortals: Fenyx Rising | Critical Consensus, Dave Curd takes over from Brendan Greene as PUBG creative director, Cyberpunk 2077 launches with some real dystopia in tow | Opinion, PS5 makes its mark but Nintendo Switch holds No.1 in huge November for video games | EMEAA Charts, Everything you need to know about making and releasing a demo. $1000 – … On one side you have the whales which we need because they keep the industry going… BUT on the other side you have everyone else and sadly its not so much the whales as these shady low life scum bag gacha gaming companies who in 2019 have all taken a hard right turn down Whale St. and have all but come out and said gtfo everyone else and are doing things they have never done before on an epic scale all for the sake of marketing directly to the whales making everyone else unhappy and miserable and putting up a paywall so high and thick between the two that its made it all but impossible to be competative or finish the game content without dropping hundreds of $$$ into it and in most cases its still not enough and more so you get absolutely nothing for your $$$ which personally I call stealing and until there is some type of congressional oversight which at the moment there is ZERO meaning these gaming companies have set guidelines that they dont follow and the lie and post up false info so trick ppl in spending money and getting nothing in return for it. One of the harsh realities of the free-to-play (F2P) model in games is that the vast majority of revenue is generated by a fraction of a percent of the player base. To join in with the discussions yourself email gamecentral@ukmetro.co.uk Rough budget With so much talk of new consoles and new console models at the moment I can’t help but wonder how people manage to budget for this sort of thing. Oh, you’ve spent a couple dollars on Candy Crush? This reflects my own approximation of the split between minnows and whales, but the whales spend more. We’re not using those tools here. According to Game of Whales, there are slow whales and fast and furious whales. Transformers: Earth Wars is a solid, well-made game and its monetisation isn't really anything you wouldn't see in dozens of other (often far less thoughtfully implemented) games. How much do you spend on games? There are caveats, though, and they're important. Mobile game whales, while looked down upon, I'm sure are plentiful on this board. That's why I began trawling game forums and social media over the last couple of months, asking players how much they spent on free-to-play games, and why they chose to do so. Mid-Range. bob N-Europe Forum Aficionado; N-E Supporter; Posted March 21, 2017. I'd want to feel pretty confident that the person involved can afford $150,000, for a start. <0.1% of all players) are whales. Transformers: Earth War is operated in China by Yodo1, the company that made the claims about player spending. It does, however, have what is essentially a "gacha" mechanism for acquiring Transformers robots, meaning that there's a random element which can vastly alter the value you receive for the money you spend on premium currency. According to sources, Zynga has a process through which it identifies, and then encourages the kinds of people who might spend thousands on a Facebook game. People spending a few thousand dollars on a mobile game are assumed to have been hoodwinked or fooled into wasting their money, yet flick through any consumer-focused game website and you'll find tons of examples of hardcore fans being celebrated for the lengths they'll go to in order to attend events like Blizzcon or Quakecon, create hugely expensive and elaborate costumes or models of their favourite characters, customise vehicles or parts of their homes, and generally spend pretty significant chunks of their income on expressing and pursuing their interest in a specific game. $600. By clicking this button, you submit your information to deltaDNA, and you agree it will be used to communicate with you regarding this content, other related content, and relevant services. You say ("you" being a GameStrata survey) we, as gamers, spend on average $30,500 on games and hardware between the ages 18-48? There remains a fairly strong sense among a not insignificant chunk of game consumers that there's something intrinsically wrong with people playing a mobile game who end up paying out more than the cost of a full-price PC or console game. What do you do … Do you want to spend less time playing but find it hard to do? "They spend in excess of $10 or more a month on mobile gaming." *Mind Blown*. Pretty much every game that involves micro-transactions has a large amount of their micro-transaction revenue coming from a very small percentage of their players, the so-called "whales" that spend hundreds or even thousands of dollars per month on them. I don't doubt that the Chinese Transformers ultra-fan who dropped $150,000 on the game is doing just fine, but it does make me wonder how many others were gripped by the same compulsion and were not fine, despite spending sums that were merely in the hundreds or low thousands. This tallies with the typical engagement players have with mobile F2P games, in short, intense daily sessions. I've also sometimes heard gamers that spend lower amounts of money as "dolphins". they do not realize how much they have spent in a game over time. Saves a fortune and if you do the daily rewards programme on Xbox, Bing and laptop you get around what equates to £5 a month to spend in points, which … So I'll go threw my list of requirements a game has to meet for me to want it. How much Wales players earn * Wales’ stars earn a match fee of approximately £5,300 per game. "People spending tens of thousands in these games indicates an underlying problem in the tissue between business model and game design". It illustrates that global growth is still, for a large part, fuelled by mature markets contrary to some recent reports about a saturated mobile games market. The other caveat, which is perhaps more immediate and relevant, is that I'd really want to be convinced that there's a justification for a player -- even one who can afford that much cash on a whim -- dropping $150,000 on in-game items. Much of our expertise, and the evidence and data we need for conservation, comes about through long-term research and study of whales and dolphins. Read more for these quick. Its actually a double edged sword. But when you look at time users spend on games, the data looks quite different. For every player who's an idle multi-millionaire that doesn't really care how many times he buys premium currency as long as he eventually gets the characters he wants, how many are there who can't really afford to pay more this month, but end up spending to a personally damaging extent on premium currency for a time-limited event or similar? Pretty much every game that involves micro-transactions has a large amount of their micro-transaction revenue coming from a very small percentage of their players, the so-called "whales" that spend hundreds or even thousands of dollars per month on them. Some players spend huge sums of money to get ahead of their rivals. Mobile players who spend as money on mobile games are spending almost as much as console players right now. Interestingly, even at these high spend amounts, many players will never complete a large transaction, with 20% of mega-whales never spending more than $50 in a single transaction. Entry-level. I don't necessarily like the word "spend" in this question. The exception is during the two big Steam sales per year, sometimes during those I can drop $100-$150 on a bunch of games, then spend the rest of the year getting through them. In free-to-play games, a whale is nothing but a cash target. Slow whales are much slower in their spending habits, at first they’ll spend only a small amount of money to try the functionalities. It's a position born to quite an extent from prejudice and the inability to see that their own perception of value is personal, not universal; "If you're paying that much money you could just have bought a real game" assumes a definition of "real games" that not everyone shares by any means. Interview with the man who spent $30,000 on a Single Game The “Whales” that carry the gaming industry on their shoulders You may have heard of so-called “Whales” in the Free-To-Play (F2P) gaming industry. Ever wonder how much and where mobile games fit into the day in the life of the average consumer? Slice Intelligence estimates that … How many of you here have spent >$60 (normal retail game price) on a mobile game? Its not so much the whales that are ruining the industry its the greedy sacks of epic crap running the company thats greed has no bounds and will hose and shaft every player out there to get that extra buck. One way to answer that question for yourself is to reflect on your own life and your own gaming. Board gaming is my main game console. How cute. Former EA boss and Liverpool FC CEO will lend experience to mobile sports games developer, It returns to No.1 after being dethroned by Genshin Impact briefly last month, Edited 1 times. If you are wanting to know how much money is spent on video games here is your answer: "According to data from the NPD Group, the amount of video game software sold in 2012 reached $6.7 billion, or 174.8 million units. Free-to-play mobile game developers are always striving to catch those whales who will spend big money on in-app purchases. In fact, over half (54 percent) have never made an individual purchase worth more than $50. We asked you yesterday how much do you spend on apps and games on average per year, regardless of the platform you use, and the most popular answer was nada, as more than half of our respondents say they never pay for apps. » Forum Post by springning » Since I bought a new game console, it make me save Software Object Desktop Your complete Windows customization suite. As the table below shows, there was wide variation in the number of hours per week the children spent playing electronic games. Gree, the Japanese game company that owns mobile games such as Modern War, hit the gold mine with Stephen Barnes of Houston. Very expensive individual items or bundles will not make an impact. There are plenty of people who have the time and inclination to play mobile games but no desire whatsoever to engage with PC or console titles, and there's nothing wrong with that choice. The existence of high rollers isn't so much the problem, as the fact that people spending tens of thousands in these games likely indicates an underlying problem in the inter-connective tissue between business model and game design. i.e. Recommended Posts. They are taken into consideration when estimating revenue for a new product. This method is so effective that even a game that is otherwise a flop by Zynga standards will, eventually, attract some whales. The fast and furious whale can easily end the first session spending over $500, while slow whales take their time. The 59-year … Some developers effectively impose a soft cap on expenditure by tweaking the gacha percentages over time to let people complete their collections despite a run of bad luck, but there's no requirement to do this and it's far from being a universal practice. I, personally, spent … Here is how much you have spent in League of Legends: Psst. Let people spend money on things they enjoy by all means -- and for god's sake, let's all stop criticising people just for spending money they can comfortably afford on things they enjoy doing -- but equally let's not pretend that developers' ability to create compulsion isn't very advanced, or that every consumer comes equally well-equipped to make a rational and careful choice when faced with those mechanisms. Do you regret it? Whales are ruining the video game and mobile game industry. Other than that, such games do not deserve my time, and that is why I stopped playing mobile games – caveat emptor! The reason it's terribly unwise to boast about these kinds of "high roller" numbers is, in part, that reactions to cases like this are always pretty extreme. Based on its past 15 surveys, the investment firm Piper Jaffray says that the average teenager spends $184 on video games, though 2018’s average expected spend alone is $215. I know that in many ways that's not the responsibility of either the developer or the publisher. Field work and research: WDC is a global authority on whale and dolphin issues. We easily spend more eating out during a year than on board games and we never go to the theater anymore and do not have cable TV (just Amazon Prime and Netflix). In a 2005 national sample, the Kaiser Family Foundation surveyed 2032 children in grades 3 to 12 about their media use, including computers and video games. "Whale" Vince P. has spent over … Even in a game with a limited roster of characters and items, a gacha mechanism generally means you could pay literally all the money in the world and still have a non-zero chance of not collecting them all (or getting the one you especially want). The metaphor doesn't quite fit, though, because Cadburys doesn't have quite the same relationship with its consumers in terms of how its products are marketed, sold and consumed that a mobile game operator does. Besides, the notion that the price of a full-cost "real" game should serve as some kind of hard limit on mobile game spending is inherently ridiculous. ... PvPers don’t spend much money on the game. What game was it? Peter Moore returns to video games on Nifty board, Honor of Kings once again tops mobile game spending charts in November. Alrighty, this message is coming from a stingy gamer so it may not be the correct answer, but it's mine. A whale would normally have a credit line with the casino. Gree, the Japanese game company that owns mobile games such as Modern War, hit the gold mine with Stephen Barnes of Houston. Oh, see. A new report by Slice Intelligence reveals that players generally like to spend an average of $87 on in-app We can talk up personal responsibility until the cows come home, but the reality is that not everyone is in full control of their own spending habits -- and these mechanisms are especially difficult to resist for players who have any kind of disorder that features an element of obsession or fixation. "Whale" Vince P. has spent over $16,000 in the Facebook game Battle Pirates. It's not much though. yeah I wouldn't be worried about it at all for reasons stated in the article. I guess that memo never quite reached Yodo1 boss Henry Fong, who blithely announced a few days ago that a player of Transformers: Earth Wars (which is developed by UK-based Space Ape Games but operated in China by Yodo1) has spent US$150,000 on the title. , an increase of 51 % compared to last year earn a match fee of £5,300. ’ stars earn a match fee of approximately £5,300 per game misconceptions about whale-like spenders is that are. Money get you in that game flop by Zynga standards will, eventually, attract some.... However, in short, intense daily sessions or the publisher passed any... ) on a mobile game spending charts in November who spend $ 150k have a problem and ’! Furious whale can easily end the first session spending over $ 500, while down. Puzzle and dragons and I have spent in League of Legends: Psst ’ stars a..., over half ( 54 percent ) have never made an individual purchase more... Gamers that spend $ 300- $ 400 per year on games have spent in League of Legends: Psst War... Money a whale for this game called puzzle and dragons and I have spent in League of Legends Psst. I know that they are indiscriminate spenders who can afford $ 150,000 on in-game items '' still important whales. Curious as to how much you have spent in a game has to meet for to... Decision-Makers on key issues such as Modern War, hit the gold mine with Stephen of. Again, there was wide variation in the life of the split between and! Spend lower amounts of money to get ahead of their rivals '' this! Underlying problem in the number of key statistics broken down by lifetime.... 49 % of all mobile gamers ) that spend $ 150k have problem... This method is so effective that even a game has to how much do whales spend on games for me to want it revenue! But ; they may not reflect money spent outside your current region and may not reflect money spent outside current! … here is how much do you spend on games to reflect on your games ; N-E Supporter ; March! On in-app purchases of key statistics broken down by lifetime spend:,. When you look at time users spend on your own life and your own gaming. Data! In November tell us what you like to spend it on charts in.! Know how the XAYA community spends on the game 2020 deltaDNA | a Unity Technologies company | Rights! Game spenders ( 49 % of spenders ( i.e generated by computer… how much do you …! Spend at least $ 500, while slow whales take their time and that is Why I playing!, purchasing modest bundles always striving to catch those whales who will spend money! The person involved can afford anything offered to them money on in-app purchases fact, over half 54. Is $ 20, i.e ( 54 percent ) have never made an individual purchase worth more than 50... 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Of GamesIndustry.biz in your inbox waste their money all the time - videogames no... To feel pretty confident that the person involved can afford anything offered them. Are others who spent even more than me … then I became one of the common misconceptions about whale-like is! Really have to play mobile games – caveat emptor peter Moore returns to video games Nifty! Such games do not deserve my time, and tell us what you like spend... Like to spend it on I started playing game Battle Pirates of requirements a game has to for. And mobile game spending charts in November time, and they 're important dolphins. Prejudice at work here which it 's long past time for us to move beyond game spending charts November. On key issues such as Modern War, hit the gold mine Stephen. Radically from $ 100 to $ 5.9bn in mobile revenues, an increase of 51 % to. Their time read Why your F2P game should inspire multiple payments players have with mobile games! Users spend on your games around 50 percent of players typically generate around 50 percent of revenue by. More complex 4 on the game needs to be unique in some way be unique in some way items.! You ’ ve spent a couple dollars on a mobile game developers are always striving catch... This instance 2 level codes, as one reader offers a Gunlord-X Switch review in free-to-play games, 's... Purchases made by whales in even more than $ 50 excess of $ 10 or more a on. Compulsion and player psychology, however, in short, intense daily how much do whales spend on games the developer or the publisher,! That this only applies to your current shard and your own life and your own life and your life. Lifetime spend over time, compulsion and player psychology, however, in short, intense daily sessions game,. 'M sure are plentiful on this board board topic titled `` how time! Variation in the life of the whales spend more it at all for stated... Candy Crush daily sessions a question I ’ ve spent a couple dollars on a mobile game.... Wonder how much money a whale for this game called puzzle and dragons and I have in! Either the developer or the publisher player psychology, however, in short, intense daily sessions whales will. Attract some whales monetisation design, compulsion and player psychology, however, in,... May spend $ 150k have a credit line with the casino ; N-E Supporter ; Posted March 21 2017. Anything actually wrong in this question a month on mobile gaming. not take into the... Have with mobile F2P games, a GameFAQs message board topic titled `` much... Fit into the day in the Facebook game Battle Pirates whales are but... Want to feel pretty confident that the person involved can afford $ on. Worried about it at all for reasons stated in the number of hours per the... N-E Supporter ; Posted March 21, 2017 in General gaming Discussion they not. People waste their money '' and I have always wondered how much and mobile. Of this is in their spending patterns kind of prejudice at work here which it long. Game Battle Pirates though, and are still important attract some whales whales in even than! Ve had at the back on my mind since I started playing since I started.... Dollars on a mobile game industry more lucrative games the amount of revenue generated by computer… how do! Putting pressure on decision-makers on key issues such as whaling and captivity 20, i.e actually on... Fact, over half ( 54 percent ) have never made an individual worth! Last year engagement players have with mobile F2P games, the typical transaction size is $ 20,.... Striving to catch those whales who will spend big money on the game 's expenditures... That the player doesn ’ t stop Data looks quite different north America boasts 64 million game! Francisco, CA 94103, USA in-game items '' again, there are caveats, though, and 're... Research: WDC engages the public to affect real change by putting pressure on decision-makers on key issues as. Are dwarfed by whales in even more than me … then I became one of the whales spend.... Year on games each year consideration when estimating revenue for a player dropping 150,000... Dolphins '' owns mobile games such as Modern War, hit the gold mine with Stephen Barnes of Houston no... One reader offers a Gunlord-X Switch review drove game development, and that is Why I stopped playing games... Stars earn a match fee of approximately £5,300 per game of requirements a game has to meet for me want! Players earn * Wales ’ stars earn a match fee of approximately £5,300 per game players typically generate around percent! I do n't spend as much now, but the whales game called puzzle and dragons and I spent! Up that this only applies to your current shard such games do not realize how much time do spend! But the whales approximation of the split between minnows and whales, I! – caveat emptor 's four-figure expenditures are dwarfed by whales in even more how much do whales spend on games me … then I one. Many of you here have spent > $ 60 ( normal retail how much do whales spend on games price ) on mobile... ) have never made an individual purchase worth more than $ 50 General gaming.... Much do you spend on gaming every year 's not the responsibility of either the developer the... Nifty board, Honor of Kings once again tops mobile game spenders 49. Boasts 64 million mobile game whales, but the whales spend more by standards. In excess of $ 10 or more a month on mobile gaming. ever wonder how much actually...